Made to measure.
Made simple.

Are you looking to frame your art but struggling to understand what it'll cost? Traditionally, picture framing was a notoriously pricey service reserved for art enthusiasts and the wealthy. Today, custom framing has become a cost-effective way to breathe new life into your interior without breaking the bank. But how can the price of a frame vary so much? Several factors affect the overall price you pay.

Size

Let's start with the obvious. A 20x30cm frame will cost less than a 100x70cm frame. The bigger the frame, the more expensive it becomes because we have to use more materials. It's also important to note that we don't distinguish between standard "readymade" sizes and bespoke sizes. All frames are made here in the UK in the same way.

Online vs High St.

With the premium prices seen in high street framers, it's no wonder many people have suffered from sticker shock, leading customers to assume that all custom framing is expensive. However, we don't pay for expensive retail space as an online manufacturer and instead invest in streamlining production processes. This means we can afford to reduce the cost of framing substantially and pass the savings onto you.

Materials

Three essential materials go into making a made to measure frame.

• The moulding - the bit most people think is the frame itself, which can be plain, highly decorative and everything in between
• Glazing - either UV acrylic or 2mm float glass
• Mountboard - a card insert with a window opening designed to enhance the overall look of your framed piece.

Generally speaking, the simpler and narrower the moulding, the less expensive it will be. But there are other factors, like the material of your moulding. For instance, solid oak is more expensive than pine.

The default glazing we use in our custom frames is an ultra-high quality UV resistant perspex that galleries, photographers, and artists enjoy. We call this our Clarity+ Acrylic, and not only is it beautiful to look at, but it's also strong and transports a lot easier than glass. If you choose to order our 2mm float glass, we have to build in additional costs for enhanced packaging (to keep it from breaking when shipped).

As we mentioned, mounts are designed to increase the 'wow' factor of your framed picture whilst helping to preserve your picture for longer. They do, however, increase the price of a frame. So choose a basic mount if you want a mount whilst sticking to a lower price point.

Quantity discounts

If you're ordering more than 1 of the same frame, you can benefit from our quantity discounts. They're automatically calculated and applied in your basket.

Our frames hang in top galleries worldwide and on the walls of 650,000 homes and offices throughout the UK.

We make all custom frames here in our UK studio using new technology and old school craftsmanship. Each frame passes through the hands of our 40+ talented framers before it's packed. The result? A high quality, totally custom frame that will last a lifetime.

You can choose the exact size, style, and colour you need to display your photo or artwork perfectly with custom frames.

Absolutely. There are two ways you can do this:

1) We Print - If you have a digital photo or art file, simply upload it and choose your frame style. We'll then print and custom frame it before shipping it to you framed and ready to hang.

2) You Post It - Ship us your physical artwork via courier, and upon receipt, we'll professionally frame it for you, ready for you to hang before sending it back.

It comes standard with our custom frames. Although this material is more expensive than glass, it's used in your frame because it offers superior UV protection, is far safer and is beautifully clear.

The Frame Design Studio is an easy to use online tool that gives you the same number of options as you'd have in your local framer.

• Size - You'll need a custom frame to display uniquely sized prints and documents in a frame.
• Choice - There's a greater number of design options when compared to purchasing an off the shelf frame. Stuck for ideas? Try browsing our inspiration.
• Transparent Pricing - Flexibility to choose from numerous frame styles and options gives you the power to work to any budget.

You can you browse frames by room and art style, but you can also shop by use and occasion. For example, our wedding frame styles are a collection of white, gold and silver frames perfectly suited to framing your favourite wedding snaps.